Reduce Decision Latency

Close the Gap Between Market Realities and Your Organization's Capabilities.

Decision latency is the time that passes from the moment a problem or opportunity is recognized until a decision is made to address it. This timeframe also encompasses the duration it takes to implement that decision. High decision latency can result in missed opportunities, increased costs, and decreased agility, while low decision latency is essential for fostering innovation and maintaining competitiveness.

Decision Latency

What is it?
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    Identification to Decision: The delay between recognizing a need for a decision and the moment it is formally made.
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    Decision to Action: The subsequent delay between making the decision and actually implementing it.
Why it Happens
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    Bureaucracy and bottlenecks: Slow approval processes and a lack of clear authority can significantly increase latency.
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    Fragmented data: If insights are not easily accessible or understandable, it takes longer to get to a decision.
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    Manual processes: Manually creating reports or performing analyses consumes time that could be spent acting on them.
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    Lack of clarity: When a team lacks clear goals or priorities, it can lead to hesitation and delays. 
Why it's important
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    Impacts agility: In business, reducing latency is critical for adapting quickly to market changes and outmaneuvering competitors.
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    Affects project success: High decision latency is a common cause of project failure, especially in large-scale projects.
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    Drains resources: Waiting for decisions wastes time, increases costs, and can lead to decisions being made based on gut instinct instead of data.
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    Hinders data-driven culture: If insights are not acted upon quickly, it undermines the goal of building a culture that relies on data for decision-making.